Brent Adamson
Distinguished vice president, advisory at Gartner
Brent Adamson is a distinguished vice president, Advisory, at Gartner, serving heads of sales, customer service, and marketing. His work spans a wide range of commercial challenges, including customer buying behavior, sales performance, customer service operations, marketing excellence, commercial strategy, content marketing, customer/consumer experience and understanding, sales management, personalization, leadership and coaching, organizational productivity, and both in-person and digital customer engagement.
He is a sought-after speaker and facilitator, with 30 years of experience as a professional researcher, teacher, and trainer. He is also co-author of The Challenger Customer and The Challenger Sale. In addition, he is a frequent contributor to the Harvard Business Review and several other business publications.
Adamson worked with CEB as a researcher, author, and advisor.
Articles by
Brent Adamson
A high percentage of customer service reps are exhausted and indifferent, but there are ways to address this.
Posted August 06, 2021