Avaya Adds Telarus as Master Agent

Telarus, a technology services distributor (master agent), is now offering Avaya cloud unified communications (UC) and contact center (CC) solutions through the Avaya Master Agent program. Telarus will help drive Avaya's Communications Cloud solutions through its nationwide network of sales agents.

Telarus sales agents can now sell the following Avaya technologies:

  • Unified communications services, fully hosted by Avaya;
  • Bundled carrier services, i.e., minutes, SIP trunks;
  • Desktop options;
  • Delivery, management, and support; and
  • Monthly, subscription-based billing.

"As the demand for Avaya cloud solutions escalates, we need qualified sales agents to help uncover and guide customers our way," said Gary Levy, vice president of U.S. channels at Avaya, in a statement. "By joining the Telarus supplier portfolio, we can provide UC and CC services to meet the growing market demand. Our simplified process of onboarding, deploying, and managing the technology and customer relationship will quickly and confidently provide customers with the tools they need to effectively and efficiently run their businesses."

"Adding Avaya to our portfolio is a no-brainer," said Ray Hicken, vice president of operations for contact center and UC at Telarus, in a statement. "We look forward to accelerating sales of Avaya cloud to small through midmarket businesses by connecting our sales partners and their potential customers with Avaya. The teaming model Avaya brings to the market shows partners Avaya is positioning themselves for big things."